You have a website but it’s not enough. You have tried a lot of DIY marketing strategies but it has only led to a trickle of traffic. You have heard a lot about the importance of SEO and are now ready to invest in one. Now you are wondering: “Which is the best SEO company in New Zealand?”
Although this is a good question, the answer is subjective. After all, every company believes itself to be the best at what it does. So instead of searching for the best SEO company, look for an SEO agency that can improve traffic, leads and sales for your business.
And that’s exactly what the team at Business Website Group can deliver for you. We are an Auckland-based full-service digital marketing agency with many years of experience. We leverage our in-depth experience in web design and online marketing to put together a solid SEO strategy that wins customers for your business.
Finding the right SEO agency is everything. After all, without an effective SEO campaign, you are simply dumping your money down the drain. So let’s take a look at some of the things to look for in your search for the best SEO company.
A Diverse SEO Team
The next important thing to look for in an SEO agency is the digital marketing experts who will handle the task for you.
Implementing an SEO strategy is no mean feat. There is a lot of thought involved. So be sure to ask for more information about the team that will work with you to deliver the desired results.
An experienced SEO agency will proudly talk about their team on their website and their social media profiles. So be sure to dig deep into the team before you decide who is the best SEO company.
A Well-Defined Process for Executing SEO Strategies
An effective SEO campaign is one that follows a proven process. As an SEO company gains experience, they begin to map their winning formula to help customers understand how they achieve stellar results.
So each SEO agency has its own process. Every SEO agency that has delivered results will have one in place.
For instance, at Business Website Group, we follow our unique 8-step process which includes:
A Stunning Client Portfolio
SEO strategies that deliver results aren’t easy to manage. From strategising to execution, every step takes a lot of time, commitment and effort.
Therefore, SEO agencies that have achieved stellar results for their clients are sure to display their results on their websites.
Explore their case studies section to take a good look at the kind of work they’ve done and the results the SEO agency has achieved for their clients.
This has two benefits.
It establishes that the agency is experienced. And second, it makes it easy for you to make a decision.
When looking at the results, it’s important to track the right metrics. A successful SEO agency will not just talk about rankings and traffic but also elaborate on the conversions, sales and revenue growth they’ve achieved for their clients.
If a digital marketing agency has helped boost your website traffic, leading to increased sales, you would be inclined to write a good word about them, right?
So when choosing an SEO company, look for client testimonials to know what their past customers have to say about them.
The best SEO agencies will proudly display client testimonials on their website.
Read their Blog and Follow them on Social Media
Take the time to follow the SEO on social media platforms like LinkedIn and Facebook. Perhaps read some of their blog posts and even subscribe to their newsletter. This will give you insight into their tone as social media and blogs usually bring out the personality of a business.
You can even gather how experienced they are and what they prioritise by glancing at the content they publish.
Check their Fees and Contracts
Every SEO agency is structured differently. While some work on a monthly basis, yet others may lock you into a 12-month contract.
Get to know their plans and fees and get a clear picture of the expected deliverables for the said price/plan. You can compare the price quotes of different SEO agencies to make sure you are being offered a competitive rate.
Although price isn’t the only important consideration, it’s still an important aspect. After all, you want to be sure what you are getting for what you are paying.
At the same time, you get what you pay for. So opting for the cheapest quote is not necessarily the best way to go about when choosing the best SEO agency. The best SEO agencies have a proven strategy, a team of experienced specialists and access to proprietary tools and technology all of which cost money, which will likely be factored in your quote.
Conclusion: Take Your Time When Choosing an SEO Agency
Choosing an SEO company is an important step in the right direction. So don’t be in a hurry! Take your time to compare different SEO agencies you are considering and make your mind based on how comfortable you feel with an agency. So be sure to pick an agency that’s right for you and your requirements and one that has a diverse team of SEO specialists.
At the same time, it’s important to realise that SEO is not a short-term strategy. You can’t expect to see results immediately. So it’s important to be patient with your SEO agency. But it’s worth the wait. Once things take-off, there are no limits to the results that SEO can deliver.
Here at Business Website Group, we breathe SEO. Talk to us today to know how we can help you win your target customers. Request a free SEO audit today!
SEO is a great way to drive quality traffic to your website, reach more target customers and boost your bottom line. But the biggest question that small […]