09 390 3997

Example of Work:

Google Ads Campaign

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Contact Us Today – We’d Love to Hear from You

Whether you have a question, would like a quote for our digital marketing services, or want to get more information, we’d love to hear from you. Give us a call or complete the contact form and a member of our team will get back to you as soon as possible.

Our digital marketing services will make the web work for your business. Get in touch today.

  09 390 3997

  7/31 Northcroft Street Takapuna Auckland 0622

Meet The Team

Example of Work:

Google Ads Campaign

Leading Google Ads Agency in Wellington

Google owns 75% of the search market and if you manage a Wellington business, it’s important to be found on Google. This means you must run Google Ads instead of just relying on SEO. As easy as it is to set up and run a Google Ads campaign, it’s equally easier to exhaust your budget without seeing much return.

That’s where BWG can help. As a leading Google Ads agency in Wellington, we can help reduce wasteful clicks, keep costs down and maximise your returns. We are a certified Google Partner, that can help boost your online visibility and drive targeted traffic to your Wellington business with a carefully designed Google Ads campaign.

Our experts have been learning, discovering and testing new PPC techniques for over a decade with a single-minded focus on boosting leads, sales and revenue for businesses across Wellington.

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Don’t Just Survive, Thrive with Our Google Ads Specialists in Wellington

In today’s highly competitive market, it’s important to work with a clear vision. The days of $0.03 clicks are history. Today’s PPC ad campaigns are influenced by in-depth keyword research, efficient account structuring, proactive bidding strategies and conversion optimisation.

You may have a highly effective funnel, but can you say the same for your conversions? Our Google Ads specialists in Wellington will ask targeted questions like these to design a laser-focused Google Ads campaign that delivers quality leads and makes a solid impact on your sales numbers.

With access to a wealth of consumer data, we can help you to ace the PPC game. Let us know what your marketing goals are and we will dig into our data and extensive experience to design a PPC strategy that drives quality leads and boosts your revenue.

Target the Right Audience

We leverage behaviour analysis, audience targeting and consumer data to gather useful insights about your target customers. That will go a long way in marketing to the right audience at the right time.

Move Fast

Developing an organic presence takes time. It’s a game for the long-haul. However, pay per click (PPC) advertising is a great way to reach your target customers instantly. You don’t have to wait for traffic to arrive. Get customers today!

Beat the Competition

We give you the opportunity to reach out to consumers who are shopping with your biggest competitors. You get highly targeted leads who are not only actively searching for the products/services you offer but are also ready to convert.

Reduce Wasteful Clicks

When we launch your Google Ads campaign, our specialists in Wellington will make every dollar count. Every click counts so we won’t let a single click go to waste. Our team is hands-on and agile, proactively measuring, testing and refining your PPC ad campaign for performance.

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Our Google Ads Services in Wellington

Google Search Ads

Getting your website at the top of the search engine results pages (SERPs) is a great way to drive traffic. A natural placement via SEO can take a lot of time, patience and dedication. So search ads can plug that gap by giving you the opportunity to show your website at the top of SERPs instantaneously.

All you need are clearly outlined business goals, a set budget, keywords to garget and highly effective landing pages to send visitors from your PPC campaign.

Google Search Ads are generally displayed below, above and to the right of the search results. Running a PPC campaign for search includes:

  • In-depth keyword research to identify the phrases that your target audience is using
  • Writing compelling ad copy
  • Designing effective landing pages that are ready to convert
  • Making the most of your budget
  • Managing the cost per click

Our PPC specialists in Wellington can handle of this for you. All you have to do is get in touch with our team. With years of experience in Google PPC ads, our experts can generate excellent ROI for your budget.

Display Ads

Whether you are running a brand awareness campaign or a direct response campaign, display advertising is an important advertising medium.

Also known as banner advertising, display advertising is an extremely affordable way to take your brand in front of a huge portion of your target audience.

Display ads are different from search ads in that they appear on websites and not in search results.

The Google Display Network boasts a network of websites that people spend a lot of time on. These websites will display your ads when people are reading/watching content that interests them.

Our Google Ads team in Wellington will assess where and how display ads can fit into your digital strategy and scope out the ad placements that deliver the highest engagement and conversions.

Video Ads

Google owns YouTube, the world’s most popular video site. Advertising on YouTube is a great way to connect with your target customers and tell them a bit more about your brand and products/services. Your ads can be displayed in an array of lengths and sizes depending on where they’re placed.

Our Google Ads specialists in Wellington can produce high quality video ads for you or even adapt your existing TV ads.

Google Shopping Ads

Google Shopping Ads (previously known as Product Listing Ads) are highly effective ads that can help increase your online sales using richer product information – product pictures, business name, pricing and more – without adding more ad text or keywords.

Our Google Ads team specialises in driving conversions and managing profitable shopping ad campaigns for e-commerce businesses. We can use your product feed to showcase your products in Google when people are searching online.

Your product feed is an important part of a Google Shopping campaign. We will optimise your product feed to ensure Google can easily read the information, which improves visibility, clicks as well as conversions.

Here are the benefits you can benefit from Google Shopping Ads managed by our experts in Wellington:

  • Improved online visibility for your products
  • Reduced cost per acquisition (CPA)
  • Higher conversion rates
  • Continuous optimisation of Google Shopping Ads campaign to boost impressions, CTRs, conversions and ROI.


PPC remarketing is a fantastic way to gain leads that may have otherwise been lost. With PPC remarketing, we can help you target previous visitors to your website.

It is a highly cost-effective ad strategy that can deliver extremely high ROI. Let’s take a look at some facts and figures:

  • Only 2% of internet shoppers end up making a purchase on their very first visit to an online shop. This means that the majority of your website visitors leave without converting. Retargeting is an effective strategy to get those prospects back and complete the sale.
  • People who are retargeted with display adverts are likely to convert by 70%.
  • By retargeting with Google Display Network, you can reach more than 90% of all online users.

We can make your marketing budget work for you by showing your ads to these previous visitors. By repeatedly targeting them, we can drive conversions and generate qualified leads for your business.

Real-Time Bidding

If you are always on the lookout for new, more effective ways to advertise your brand, look no further than programmatic display advertising. Our Google Ads team in Wellington has a wealth of experience in this form of display advertising, which essentially displays your ad creative to people you might never have considered, delivering solid traffic to your website.

Programmatic advertising is the upgraded version of online display advertising. This system allows you to automatically buy advertising space for display ads and relies on algorithms and industry rules to determine when and where an ad should be displayed.

By leveraging data received from your target markets, this advertising technique allows you to target specific demographics by their interests and needs, advertising to them irrespective of the page they are on. This allows your brand to reach people who might not be searching for your keywords. What’s more, you can reach a larger customer base.

Programmatic advertising is a cost-effective strategy compared to many other techniques, which means you get to enjoy better ROI.

Mobile Advertising

If you are not leveraging mobile advertising, it’s time to reconsider your decision!

Mobile advertising is an effective strategy that should be an integral part of your advertising campaign. But this is something that you shouldn’t try yourself. Mobile advertising calls for extensive experience and a complete understanding of mobile advertising tools. That’s where our Google Ads specialists in Wellington come into the picture.

About 61% of smartphone users use their devices to search for information online. That’s a lot of people you could be targeting with a mobile ad campaign. Typically, a mobile search is said to be more action-driven compared to a desktop search given that these search users are looking for instant and useful information. This means much higher and better sales for you, provided these users find your ads and website.

There needs to be a difference in mobile web content compared to desktop optimised content. There’s also a need to leverage mobile-specific advertising strategies. This includes elements such as CTA buttons, call extensions placed directly in the ad and on the mobile site’s homepage.

This way visitors can quickly engage with your business, making a purchase instantly and contact you where necessary. Downloadable content is another important aspect to consider, for example, service guides or product price lists.

If you are looking to start a mobile advertising campaign, BWG can help. We can plan and design an effective mobile PPC campaign for your website.

Example of Work:

Google Ads Campaign

Why Choose Our Google Ads Team in Wellington?

Hundreds of businesses across Wellington trust us to leverage Google Ads for them. Here are some of the top reasons why:

  • No Contracts – With BWG, bid goodbye to long-running contracts that bid you forever. You are free to cancel anytime you choose. However, once you experience the results we are able to deliver, you’ll have a hard time going back to the days of going without any conversions.
  • Fully Tracked Campaigns – All Google Ads campaigns are completely tracked by way of call tracking and Google Analytics. This allows us to measure the performance and track the success of your campaigns down to the last penny.
  • Proven Track Record – We have set-up Google Ads campaigns for hundreds of businesses across Wellington, delivering ROIs of up to 400%. This varies from business to business and industry to industry, but we assure you of a positive ROI and unmatched results.
  • Winning Strategies – Our data-backed and results-driven approach ensures you are making the most of your budget. Our PPC experts will constantly optimise your ad campaigns to reduce wasteful clicks, increase click-through rates and maximise ROI.
  • Expertise – With a combined experience of over 50 years in PPC, our Google Ads team in Wellington is poised for success. We are constantly investing in new tools, looking for ways to improve and upgrading our skills and knowledge to ensure you get the best service at all times.
  • In-Depth Reporting – You will receive a monthly report outlining the work done and the results they delivered. The easy to understand report will tell you how much you have spent, on which PPC strategies and how much you gained in return. You will also be able to track month on month and year to year performance for a wider picture.
  • Personalised Service – Here at BWG, we take pride in offering a personalised service to each of our clients. Your campaign is completely tailored to your business and goals and an account manager will be your one point of contact so you have someone to talk to any time you need an update, have an issue or need an answer.

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Ready to Grow Your Business? Contact Our Google Ads Team in Wellington

Contact us online or call us on 09 390 3997 to get started. No matter your budget or industry, our Google Ads specialists will take the time to understand your business and goals to design a wining PPC campaign for your business in Wellington. We look forward to talking to you.

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